Franklin Tn Web Design

Theme-Based Websites

ABOUT Theme-Based Websites

Want a Website With No Upfront Fee?

Virtue’s theme-based websites are the fastest, simplest, and most affordable solution for a professionally designed and developed website. Get a brand new website with no upfront cost and a fixed monthly fee.

How It Works

1 – Get Started

It’s as easy as clicking the “contact us” button at the bottom of this page! As soon as we hear from you, we’ll send you an intro questionnaire and get your payment information setup.

2 – Customize

Virtue will provide several theme options for you to choose from. Your logo, brand colors, and copy will be used to transform the theme into a beautiful website that’s unique to you!

3 – Content

It’s time for you to send over the copy, content, and media that will be displayed on your website. We’ll arrange the content in a way that best serves your brand and layout.

4 – Building & Revisions

Once we’ve received all of your content, we’ll do the fun part – build your website! From here, we’ll go through two rounds of revisions to make sure everything looks perfect before launch! 

5- Launch

Woohoo! We’ve done it! It’s time for your new website to go live! We’ll register your site with google and get you it up and rolling for the world to see. You now have a website that you can be proud of. 

6 – Ongoing Website Care

Your relationship with Virtue doesn’t end once your site launches. We’ll continue to host, maintain, and secure your website forever, included in your monthly fee (more information below). 

What’s Included


Quick & Easy

It’s as easy as saying “let’s do this”, selecting a theme, letting Virtue do the heavy lifting. This process will be fast and simple.


Personalized Design

Even though we’ll be working from a pre-built layout, we’ll strategically incorporate your logo, font, colors, and images to create a website that looks unique to you and your brand. 


Every Virtue website is crafted for and tested on desktop, tablet, and mobile. You can rest assured that your website will function flawlessly on any screen.

Easy Editing

Virtue will supply you with training resources that will make logging in and changing text, photos, and videos a breeze for you!

THIRD Party Integration

Virtue theme sites support integration of youtube, vimeo, mailchimp, spotify, and more. Please contact with specific questions regarding third-party integration.

Track Key Metrics

Your site will come with an installation of google analytics. Learn more about who is visiting your website and what they’re paying attention to. 



You’ll never have to think about DNS, C-panels, servers, or renewals again. Your website comes with premium hosting and Virtue will take care of it all for you. 


Safe & Secure

Your website comes with a care plan to ensure your site is always protected, backed-up, and secured. 

reliable Support

Customer service is what Virtue does best. Rest assured that if you have any questions or ongoing needs, Virtue will be there for you. 


All Pricing Tiers Include Everything Stated Above

*Small Tasks include any task that takes us less than 30 minutes to complete. A few examples include: adding a testimonial section, staff profile section, etc. Small tasks hours do not roll over and does not include advanced features. 

Frequently Asked Questions

How is this so much more affordable than a fully-custom designed and developed website?

With a fully-custom site, it can take months of branding sessions, copywriting, wireframing, mockups, design, development, and usually teams of people to complete all of these tasks. This extensive process can certainly add up in cost, and can oftentimes leave the client wishing there was a simpler web design solution.

After building many websites, I’ve discovered what most small businesses / solo-prenerus need in a website that will work for them and yield a positive return on investment. Virtue has created a streamlined workflow that is efficient and gives the business exactly what they need, right out of the gate. Additionally, your fixed, monthly fee gives you the peace of mind to know that Virtue will always be a phone call or email away for any of your ongoing web needs.

Will my website look identical to several other websites?

Not at all! Virtue will arrange your selected theme in a way that best serves your content and preserves your distinct edge. Additionally, your website will feature your brand’s fonts, colors, logos, and images. You will have a website that looks completely unique to you!

What’s the difference between a Virtue theme-based website and a service like wix or squarespace?

While there are some upsides to services like wix or squarespace, at the end of the day, you still have to build the website yourself. When you sign up for a Virtue theme-based website, you are partnering with a web design professional – someone who will strategize with you, build a website for you, be your nerd-on-call, and bring your brand to life. Additionally, listed prices of services like wix and squarespace are generally base prices, meaning that additional features can cost more as you go. With a Virtue theme-based site, you’ll never have to worry about hidden or additional costs. You simply pay your fixed, monthly fee.

What pages are included with a theme-based website?

Your website includes a home page and up to 4 additional pages (about, services, testimonials, contact, etc.)

What if I want features beyond the scope of a theme based website?

Features beyond the scope of “what’s included” are handled on a case-by-case basis. Please contact me for more information.

Do you supply content / copy for these websites?

No – all written copy, images, videos, and logos will be supplied by you. Virtue will happily steer you in the right direction on website content, and will always supply high-quality stock photos as necessary.


Need a Great Website?

Fortunately for you, you’ve come to the right place. Let’s build a website that serves your vision! Virtue is a studio that designs, builds, maintains, and secures websites. I partner with people who are as passionate about their craft as I am mine.

Virtue Web Design Serving Franklin, Tennessee


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